Founded in 2016, Guangdong Zhongsichuang Plastic Co., Ltd. (Zhongsichuang) focuses on the R&D and manufacturing of cosmetic packaging. Serving leading beauty brands worldwide, the company delivers packaging solutions that balance precision, visual appeal, and cost efficiency—helping brands stand out in competitive markets.
When a lipstick glides up smoothly or a compact reflects a clear, refined finish, these subtle details shape a consumer’s first perception. Cosmetic packaging today is no longer just functional, it is also the first visual and tactile expression of a brand.
Recently, we visited Zhongsichuang to see how aesthetic ideas are transformed into precise manufacturing results.
Within a 25,000-square-meter modern facility, more than 100 injection molding machines run continuously, supported by over 3,000 mold sets ready for production. Zhongsichuang operates a comprehensive range of Haitian and Zhafir injection molding machines, including standard models, third- and fifth-generation machines, as well as two-color and all-electric systems. Together, they cover nearly the full Haitian International product portfolio.
Behind this scale is a clear principle: precision manufacturing, refined appearance, and reliable cost performance.
In cosmetic packaging, transparency signals premium quality, and it also demands extreme process stability. Chairman Xie Rusheng demonstrated this with a clear powder compact weighing 70 grams, featuring a 10 mm wall thickness and a five-minute molding cycle, placing high demands on machine consistency over long cycles.
“With Zhafir all-electric injection molding machines, the products maintain stable pressure, speed, and temperature throughout the process.” This minimizes shrinkage in thick-wall parts and delivers a yield rate above 96%, making flawless transparency achievable at scale.
As packaging becomes part of brand identity, color plays a defining role. Two-color lipstick tubes require sharp color separation, smooth transitions, and efficient production.
Chairman Xie told us: “Traditional machines can only handle single-color production.” Haitian two-shot injection molding machines enable one-step molding, eliminating secondary processing and joint defects. The result is higher efficiency, precise color alignment, and a clean, premium visual finish, where packaging moves beyond function to become design itself.
Reliable production depends not only on machines, but also on responsive support. Zhongsichuang values Haitian’s fast service response. “Whenever a machine issue occurs, it’s usually resolved within about half an hour,” said Chairman Xie. This rapid support minimizes downtime and ensures consistent, stable production.
As market demands shift toward smaller batches and greater variety, Zhongsichuang continues to upgrade its production model. In 2025, Zhongsichuang introduced Haitian Smart Solutions’ system, fundamentally transforming its production approach. The shift from “one operator per machine” to automated operation now allows one operator to oversee six machines. This change not only reduces costs, but also enhances production flexibility and management efficiency.
For Zhongsichuang and Haitian, every completed molding cycle reflects a shared commitment to precision and aesthetics. Moving forward, both sides will continue to integrate advanced manufacturing technology with creative packaging design—turning innovation into tangible value.
Together, they are helping cosmetic packaging evolve from a functional component into a refined link between brands and consumers.