On October 8, the Haitian Automotive Conference 2026 was held in São Caetano do Sul, São Paulo State, Brazil.
As one of South America’s key automotive manufacturing markets, Brazil has a well-established automotive industry. With the development of new energy vehicles, growing demand for lightweight solutions, and the continuous evolution of manufacturing technologies, the automotive industry is facing new opportunities and challenges. Companies are placing increasingly higher demands on production efficiency, product precision, and sustainable manufacturing capabilities.
Against this backdrop, Haitian Brazil hosted the Haitian Automotive Conference 2026 under the theme “Level Up! The Future of the Automotive Industry in Brazil.” The event brought together industry experts, partners, and manufacturing representatives to explore future trends in Brazil’s automotive industry and exchange insights on how technological innovation can drive industrial upgrading.
The conference covered several key aspects of automotive manufacturing, with discussions spanning advanced injection molding technology, die casting, precision machining, and emerging trends in new energy vehicle manufacturing. It provided industry partners with a valuable platform to gain deeper insights into the future of manufacturing.
As a key process in automotive component manufacturing, injection molding technology was one of the major focuses of the conference.
Experts from Haitian Brazil shared their insights on the theme “The Future of the Automotive Industry in Brazil,” introducing Haitian’s latest innovations and technologies for the automotive sector. They explored how advanced injection molding solutions can help manufacturers improve production efficiency, optimize product quality, and address emerging demands for lightweighting and intelligent manufacturing.
In addition to injection molding solutions, the event also showcased technologies from other businesses within the Haitian Group for automotive manufacturing. Haitian Die Casting presented on “The Future of Haitian Die Casting in the Automotive Industry,” exploring the development of die casting technologies for automotive lightweighting and new energy vehicles. Haitian Precision introduced its products for the new energy vehicle industry, highlighting precision machining solutions designed for the new energy industry chain.
Industry experts from Shainin and RadiciGroup also shared their perspectives on advanced injection molding technologies, manufacturing performance optimization, engineering plastics applications, and sustainability, offering diverse industry insights into the future of automotive manufacturing.
Through this cross-disciplinary exchange, the conference highlighted the Haitian Group’s synergistic capabilities across injection molding, metal forming, and precision machining, demonstrating its ability to provide automotive industry customers with more comprehensive intelligent manufacturing solutions.
The conference was more than a technical exchange; it was also an opportunity to strengthen connections across the automotive value chain in Brazil. As the conference theme suggests, the future of Brazil’s automotive industry will be driven not only by technological innovation, but also by long-term commitment and investment rooted in the local market.
As one of the earliest Chinese plastics machinery manufacturers to establish a presence in Brazil, Haitian International has been serving the local market since establishing its subsidiary in São Roque, São Paulo State, in 2003. To date, the company has served more than 3,000 customers and delivered over 15,000 machines. Supported by a 12,000-square-meter localized service center and a professional technical team, Haitian International has built a service network capable of responding rapidly within 24 hours. Through its commitment to quality and service, the company has established a strong reputation for Intelligent Manufacturing from China in Brazil, earning widespread customer trust and recognition.
Looking ahead, Haitian International will continue to strengthen its local presence, leveraging technology and service to further enhance its regional footprint. Through deeper local collaboration, the company will deliver injection molding solutions that better meet the needs of customers worldwide. Working hand in hand with industry partners, Haitian International aims to accelerate Brazil’s automotive industry toward electrification, intelligent manufacturing, and sustainability.
This is the strongest response to the call to “LEVEL UP.”

